Digital Marketer & eCommerce Manager
Hugh Chaston: Ecommerce expert with a strong background in web design, CMS, graphic design, and video production using Photoshop, InDesign, and After Effects. Known for adaptability, multitasking, and learning new tools quickly. Frequently recognized by senior leadership for valuable contributions.
Hugh Chaston: Ecommerce expert with a strong background in web design, CMS, graphic design, and video production using Photoshop, InDesign, and After Effects. Known for adaptability, multitasking, and learning new tools quickly. Frequently recognized by senior leadership for valuable contributions.
I enjoy learning new skills through hands-on projects and self-research, including Bootstrap, video editing, and graphic design. I’m passionate about digital production, photography, and exploring new places. Originally from Christchurch, NZ, I’ve lived in Japan, Thailand, Australia, and now reside in Kansas City.
My Specializations
Multi-store operations — product data, image management, POS integration, and Google Ads campaigns driving traffic and BOPIS in-store pickups.
Watch Pricing →2D graphics, banners, sliders, and catalog promotions in Photoshop and InDesign, plus 3D animation and motion graphics in After Effects.
Watch Pricing →Front-end code changes, CMS customization, conversion-focused UX/UI design, and social media content across Facebook, Instagram, and Twitter.
Watch Pricing →My Experience
A seasoned eCommerce and digital marketing professional with a global career spanning New Zealand, Australia, and the USA.
Managed 9 eCommerce stores and their daily operations including product data updates, image management, and POS system integration. Coordinated social media content for Facebook, Instagram, and Twitter. Created video animations for social media campaigns. Designed banners and sliders for catalog promotions. Implemented and managed Google Ad campaigns to drive online traffic and in-store pickups through the BOPIS model.
Built 5 Shopify sites from the ground up, led video production for product marketing, and boosted sales across every channel through cohesive design and conversion-focused UX improvements.
Managed Magento 2 storefronts, built automated product data systems, and ran multi-marketplace operations through ChannelAdvisor — streamlining listings across major online retail channels.
Graduated with a Bachelor of Arts majoring in French, with supporting studies in Film and Spanish, developing strong visual storytelling and multilingual communication skills that have driven a successful career in eCommerce management, digital marketing, and video production.
Continuously expanding technical skills through hands-on projects and independent research — including Bootstrap web development, advanced video editing, motion graphics, and emerging AI-powered design and marketing tools.
Deep working proficiency across Photoshop, InDesign, and After Effects, alongside production experience in Shopify, WooCommerce, Magento 2, WordPress, and multi-channel marketplace management platforms.
My Advantages
My Works
My Clients Say
His attention to detail and creativity brought our vision to life. Not only did they deliver a stunning website, but he also provided excellent communication throughout the entire process.
He transformed our outdated website into a modern and user-friendly masterpiece. From the initial concept to the final product, he was incredibly responsive and dedicated to exceeding our expectations.
Our project was completed on time and within budget, and the results speak for themselves. He truly went above and beyond to ensure our satisfaction, and we couldn't be happier with the outcome.
His creativity and expertise shine through in every aspect of the design, resulting in a website that not only looks fantastic but also performs flawlessly.
Articles & Inspiration
Discover the latest trends, innovative techniques, and expert insights as we delve into the dynamic realm of digital design, eCommerce, and video.
Web Design
The Power of Minimalism in Web Design
Branding
How Typography Affects Branding
Illustration
From Pixels to Print: Digital & Physical Media
Video
Video Content That Drives Engagement
Web Design
Designing eCommerce Pages That Convert
Branding
Building a Brand Identity From Scratch
Illustration
Vector Art: Tools and Techniques
Video
Motion Graphics for Social Campaigns
Web Design
SEO Fundamentals for Modern Websites
Branding
Catalog Promotions That Sell
Illustration
Sketch to Screen: An Illustration Workflow
Video
Editing Short-Form Video That Performs
Drop me a line